IDENTIFICAÇÃO E CARACTERÍSTICAS DOS STAKEHOLDERS NA CONSTRUÇÃO DO PLANEJAMENTO ESTRATÉGICO DE UMA INSTITUIÇÃO PÚBLICA

Abstract

This research aims to identify and present the perception of stakeholders present in the internal and external relations of a Escola de Governança Pública (EGP) and who were part of the construction process of the Planejamento Estratégico Institucional (PEI) of EGP. It is an empirical research based on the effective participation of all stakeholders, in which barriers, threats, opportunities and challenges were analyzed. The research object was a Escola de Governança Pública (EGP) of a state of the Federation, which is responsible for promoting the development and enhancement of the civil servant. The research used qualitative and quantitative approaches, in a complementary way, and multiple research methods were used as an in-depth interview, focus group and survey type survey, in order to capture the perception of different stakeholders. The survey results show that EGP's primary stakeholders are providers of security, hygiene and Information Technology (IT) services; Secretaries, Directors and Presidents of public organizations; students; teachers and graduates; to overcome internal barriers, greater alignment of EGP with IT service providers and recognition of EGP's mission by other state public institutions is required.