GOING UP TO THE CONVENT: THE MEDIA DISCOURSE OF THE PRIESTS OF THE ARCHDIOCESE OF VITÓRIA-ES ON THE FEASTS OF OUR LADY AS A PROPAGATOR OF SPIRITUAL EXPERIENCE FROM THE CATHOLIC PERSPECTIVE

Abstract

Given the growing number of religious content programs broadcast by the various media outlets that exist today, there is the challenge of a well-crafted discourse that encompasses content and form, both anchored in the theological context, Catholic spirituality and research into the themes that will make up the discourse to be prepared by the broadcaster, as well as in the interpretative technique and the theatricalization of the content. For this reason, they explore production as a way of attracting the attention of the viewer. Since it is assumed that people who watch the broadcasts of masses seek a spirituality that needs to be developed, this investigation aims to evaluate the techniques and religious media language of the spectacular discourse of the priests of the Roman Catholic Apostolic Church of Vitória-ES, verifying to what extent these techniques and media languages ​​favor the transmission of spirituality from a Catholic perspective. The work in question is a case study supported by bibliographic research and collection of audiovisual data to reference the data. It is understood that spectacular language functions as a communication system loaded with knowledge and in accordance with each social group, both in form and content, therefore the expression of the sender's Catholic spirituality can be spectacularized, whether by the use of cameras, the intonation of speech or the play of lights, among others, in this sense the spectacle is concerned with giving meaning to spirituality.